Petronas | Rogerio Ludorf, Director of Business Development

In this video, Mr. Ludorf shares the main challenges that were related to understanding the markets Petronas wanted to enter in Latin America, and the prioritization of these markets. Integration developed an entry strategy, and he recommends Integration because of the understanding of what Petronas wanted, and not only have a strong methodology, tools, and structuring but people that really make a difference.

At the time of this recording, Rogerio Ludorf was a Director of Business Development at Petronas.