Mosaic | Eduardo Monteiro

Eduardo Monteiro, Mosaic’s country manager, notes that the biggest challenge in the fertilizer market is for companies to differentiate themselves from the competition. Integration was called in to support Mosaic on this journey, developing a strategy to stratify their market segmentation model. Eduardo mentions that one of the reasons for choosing Integration was the high degree of team connection. He notes that Integration stands out for its ability to effectively handle disagreements that invariably arise among the teams during a project. He highlights the fact that their teams are highly qualified, experts in their respective areas and dedicated to working in a straightforward manner, with a high degree of humility. This led to a successful project that delivered very positive and promising results.

At the time of this recording, Eduardo Monteiro was Country Manager at Mosaic.