Vânia Alcântara Machado worked with Integration in a very important strategic Go-to-Market project, so that it would effectively transform all the revenues generated by doctors into demand at points of sale across Brazil.
“Before implementing the project, Integration provided us with financial simulations, which gave us confidence, that we were on the right track, especially as one of the premises was to preserve the company’s profitability. The partnership with Integration was managed to hand us a complete vision of this new approach and this new Go-to-Market.”
At the time of this recording, Vania Alcântara Machado occupied the position of President in Aché.
- On 16 February 2021